- Coupon — represents the discount and its rules: what products it applies to, the discount percentage or amount, how long it lasts, and how many times it can be used.
- Promo code — a unique code word (e.g., SUMMER20) linked to a coupon. Administrators share promo codes with specific customers or in promotions. Customers enter the code in the member portal at checkout to redeem the discount (coupon).
Create coupons
- Go to Billing > Discounts.
- Click
Create couponand configure its properties.

| Redeemable for | Choose the product type(s) the discount applies to:
|
| Apply to specific items | Enable if the discount should apply only to selected items. Select the items from the dropdown. |
| Discount type | Fixed amount or Percentage. |
| Percentage, % or Fixed amount | Depending on the selected discount type, enter the discount percent or amount. |
| Applicable to credits | Available only for “Percentage” discounts. Enable if the discount should apply to both monetary and credit payments. |
| Duration type | Applicable only to “Subscription items”. Defines how long the discount applies to subscription invoices:
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| Duration in months | Available only for the “Repeating” duration type. Defines the number of months the discount will apply to subscription invoices. |
| Limited redemption | Enable to limit how many times the coupon can be redeemed across all customers. The limit applies to transactions, not seats or items — if the limit is 5, the coupon can be applied to 5 separate transactions. |
Once created, a coupon cannot be edited. If “Apply to specific items” was enabled during creation, only the applicable items can be modified later. You can delete a coupon and create a new one.
What’s next
Once you have created discount coupons, you can put them to work in three ways:Membership discounts
Include coupons in plans and subscriptions so that eligible members pay a reduced rate for products and services.
Targeted discounts
Apply coupons directly to specific customers’ bookings or subscriptions, or share promo codes with targeted customers.
Promotions and campaigns
Use promo codes in your promotions and marketing campaigns.